Picture Gallery: H&M King’s Lynn now open

H&M is pleased to announce that its new store in King’s Lynn opened this morning at 11am, covering in excess of 1500 sq. metres across two floors. The store opened to an enthusiastic crowd, with over 500 customers joining the queue from 6am to be the first to shop at H&M King’s Lynn.

With full Ladies, Divided, Kids and Men’s departments, this new store will provide great quality fashion, at affordable prices, in a sustainable way.

This morning the first 200 lucky customers in the queue received an exclusive goodie bag, and all customers who joined the queue before 11am received a 25% discount wristband to redeem against their entire purchase that day.

Across the course of the day, customers are able to peruse the available fashion collections whilst enjoying the latest tracks from an in-store DJ.

“We are really pleased to have opened our new store in King’s Lynn and can’t wait to share our fashion with our new local customers. We hope our customers will enjoy shopping with us for quality fashion at great value prices, and it was wonderful to have so many people join us today to see our new store open” says Toni Galli, Country Manager for H&M UK & IE.

Alistair Cox, Vancouver Quarter Centre Manager, said: “We are absolutely delighted to see H&M open their doors in King’s Lynn. It was great to see the buzz in town today with so many shoppers waiting to take a look around the new anchor store in town. This iconic brand not only increases the offering to our regular shoppers but also bangs the drum for King’s Lynn as a great retail destination.”

Founded in Sweden in 1947, H&M opened its first UK store in 1976. Forty years later, the UK and Ireland portfolio includes over 240 stores.

With sustainability at the heart of its business model, H&M offers a garment collecting service worldwide that is now available at the new King’s Lynn store.

The H&M garment collecting scheme was launched in 2013 and offers customers the chance to donate any unwanted clothes and textiles, by any brand, whilst shopping in-store. All donated items are recycled with 0% going to landfill. The H&M garment collecting scheme is just one example of the many projects H&M has implemented to lead the change towards 100% circularity.